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Marketing & Merchandising

Purchase With Purchase (PWP)

Purchase With Purchase (PWP) is a promotional method used to sell product items at a reduced price with the purchase of another item.   1. Login to webShaper control panel. 2. Go to Marketing > Promotions. 3. Click Create.     4. On Create Promotion section, you can enter: Promotion Name: Name of your promotion. […]

Guide to Google Shopping: Set up your Merchant Center Account

To promote your products on Google, you’ll need to upload your products into Google Merchant Center and create a Shopping campaign in Google AdWords. Watch the video to learn how to set up your Merchant Center account, where you’ll make your product info available to appear across Google. Click to Sign-Up Google Merchant Center account.   […]

Guide to Google Shopping: Upload your products with a data feed (Large Inventory)

Your data feed is the key to promoting your products online. It contains all the information about what you’re selling, like a product’s brand, price, and availability. Have a larger inventory of a few hundred products? Watch the video to learn how to create and upload your data feed using Google Spreadsheets, and show shoppers […]

Guide to Google Shopping: Upload your products with a data feed (Small Inventory)

Our data feed is the key to promoting your products online. It contains all the information about what you’re selling, like a product’s brand, price, and availability. Have a smaller inventory you can enter manually? Watch the video to learn how to create and upload your data feed using Google Spreadsheets, and show shoppers what […]

How to Add Embedded Code?

Follow these steps to add your embedded code inside your webShaper store:   1. Go to webShaper store control panel. 2. Click Marketing. 3. Click Tracking. 4. Click Add Code.     5. Choose where to put your Section either Head or Body. Note: Before you paste your code inside Head or Body section, please […]

How to activate Facebook Live Chat?

Before you start with this tutorial, make sure you have done the steps on tutorial here.   Start chatting with your customers using Facebook Live Chat plugin!   1. Go to Facebook Developer’s page. 2. Go to your Facebook Apps. 3. Click Products. 4. On Add a Product section, go to Messenger and click Set Up.   […]

How to Add Specials Products?

Let’s make your specials products appear on your homepage and be the central attraction.   1. Go to your webShaper store control panel. 2. Go to Marketing. 3. Go to Specials. 4. Click Add Products.     5. Enter your product keyword to search for the product item that you would like them to appear […]

How to Add WhatsApp Button for Your webShaper Store?

Stay connected with your customers! Setup WhatsApp chat button to allow your customers to directly send message to your WhatsApp. To activate your WhatsApp button, follow the steps below:   1. Go to your webShaper store. 2. Click Marketing. 3. Click Social. 4. Click WhatsApp.     5. On your WhatsApp Settings, fill in: WhatsApp Phone Number: Your WhatsApp […]

How to Link Your webShaper Store to Your Facebook Page?

Before you start, make sure you have Facebook App ID and App Secret. You can get them here by following this tutorial. On Marketing Tools section you can manage your Featured Product, Special Promotion and Best Sellers product inside your store and link them to your Facebook page.   *Note: To link your webShaper store […]

How To Create, Edit Or Delete News & Articles Inside Your Store?

News and Articles are one of the important section to inform, entertain, and provide a service to readers. They are designed to amuse or give enjoyment to readers, and these stories often have opinions of the writer. It also provide information that helps readers solve their business, or daily living problems. So webShaper will help you […]

How to use Manage Customer Groups?

Customers are various and that is the reason you should approach them differently. Customer Grouping is a tool for you to categorize your customer and approach them accordingly.   Note: Creating a group and Adding customer to the group are main steps to use this feature, specific discount by category and product are additional functions. If specific […]

How to Verify Website Ownership (Google Webmaster)

This verify site will help your website being recognized by Google.   1. Go to Google Webmasters. 2. Type in your domain name. 3. Click ADD A PROPERTY.     4. Click on Alternate methods. 5. Select HTML tag. 6. Copy the meta tag.     7. Go to your webShaper store control panel. 8. […]

How to Create Affiliate Ads?

Let’s get Started! Affiliates features allow you to promote your online store by allowing other website owners or bloggers to sign up to be your Affiliate Partner and sell your products for a commission. Please follow the step by step instructions. Step 1: Configure Affiliate Settings Step 2: Create Affiliate Plans Step 3: Create Affiliate […]

Search Engine Optimization (SEO) Features

webShaper – The eCommerce Platform Built with SEO in mind   Fully Search Engine Optimised (SEO) eStore structure Optimized and created by SEO Gurus Set home page Title and META details Auto-generate Title Tag with Product Name & Reverse Breadcrumb Auto-generate Meta Description with Product Attributes (or you can overwrite with your own too!) Auto-generate product name in Image ALT Tag […]

How to Create Discount Code?

In case you would like to run a promotion just like any physical shop, you can do it too on your webStore to boost sales. To do that:   1. Go to Marketing. 2. Click on Disc Code. 3. Under Manage Discount Code, click on Create Discount Code.     4. Under New Discount Code, […]

How to Add Facebook Login Option, Like and Comment Button?

Did you know that you can also allow your customers to like and comment on your products on Facebook? This tutorial will guide you on how to integrate Facebook Login Option, Like and Comment Button inside your webShaper store. 1. Go to Facebook. 2. Login to your Facebook account. 3. Go to Facebook Developer’s page. 4. Hover […]

How to Use Point System?

webShaper offers an interesting way to reward loyal customers, using a point system.   Follow the steps to learn how to reward your customers with points: Configuring Point System Viewing Customer Points From Customer’s View Configuring your Point System 1. Under Marketing. 2. Click Points. 3. Switch the configuration on.     Every time you register […]

How To Use Online Catalog Mode & Turn Your Product Into Catalog?

How To Use Online Catalog Mode?   Did you know that you can also turn your store into an online catalog mode where customers can only see your products but not buy from you. So how to do that? 1. Go to Settings. 2. Click on Order Settings. 3. Check Online Catalog for Store Type field […]

How to Add Featured Products?

Let’s make your featured products appear on your homepage and be the central attraction.   Go to Marketing. Click on Featured. Click Add Product. Enter your product keyword to search for the product item that you would like them to appear as Featured Products and click Search. Select the product item that you would like […]

How to Show Your Best Sellers?

To highlight best selling products on your homepage:   Go to Marketing. Click on Best Sellers. Click Add Product. Select the product items that you would like to have as Best Sellers. Check Yes for Active field in order for it to appear on your website. If No is checked, then the product item will […]


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